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Cebelrating

Cebelrating Stuff ovr Margerets

So…here we are at the end of, what? Like just over a month in bidness and we’ve maxxed out on clients. We’ve signed all of our ‘willing to do client work time’ (as opposed to volunteer, community, development and business stuff work) and signed all of the contracts related to that.

We have deposits in the bank. We got a nice cushion-y business line of credit (hope to never use it, but it’s nice to have it there). We can stop going to 5 meetings a day + having 3 more conference calls. We can settle in and get to know our new clients:

People Aggregator - Ma.gnolia - Mozes - Jeteye - Inspiration Festival

(and a couple more we can’t mention yet) Scrapblog - Tangler

And finally catch up with our ‘old’ clients: Riya & Flock.

Yeah, Chris is being a little dramatic as is his ’schtick’ (remember when people thought Flock was folding?) - but we are what I like to refer to as ’sandalstrapping’ this company. No savings. No funding. Totally, 100% people powered - meaning that we get clients and become profitable from day 1.

And the day I posted on my blog that I am a free agent, I started getting phonecalls and emails. We have been keeping track of leads and …wow… there is a demand for what we do (even if some people ask, “What is it you do, anyway?” and we answer, “Um…?”).

Steve Jobs said to a hopeful class of graduates at Stanford last year:

‘Keep hungry, keep foolish.’

Heh. We’ve certainly got that foolish part down pat. Hungry? Well, I’d like to be all romantic about this like Chris, but I’ve been way ‘broker’ than this (remember, he’s a fancy white boy from New Hampshire - this is good for him).

I’m actually exceedingly excited about the future of Citizen Agency. Between the number of people approaching us to want to be part of it (from investment to partners to loosely joined citizens to advisors, etc.) and the amount of demand there is for the type of work we do (which is community building, user experience product design, developer networks, general marketing, design and development consulting, teaching people to dream bigger and think longterm, etc.), I’m blown away by the support.

And, so I read Chris’ post and felt nervous. “What are people going to think?” was my first reaction. But then I thought about it. Transparency is what we preach to our clients, so why shouldn’t we follow our own lead? I mean, really. We can show that sandalstrapping is possible. Build cheap. Be profitable early. Failure (and success) is cheaper than ever, so fail (and succeed) often.

We want other people, dreaming about going independent to know that starting a business is effing tough. We haven’t slept properly in the past month and a half. We don’t get to join our friends for drinks. We are constantly confused over forms and steps and laws. You need a lawyer, which costs money. You need payroll (still in the process of setting it up - which is why Chris is broke - he’s paid for lawyers, travel, etc. out of pocket while the CA account has $$ in it we’ve been told to not touch until it’s done legit…by an accountant who costs money, too). You need a gazillion things that cost money and that take gobs of time and mindspace. At the same time, you need clients, so you have to meet with 50 potential clients to find 5 that are a good fit. Each meeting lasts 1-2 hours, which also requires travel time.

And more and more…but we love it. We are getting a total high off of this. We are meeting some amazing people and getting a glimpse into a world of bootstrapped, passionate entrepreneurs that very few people have the priviledge in doing. We now get to partner with some of these entrepreneurs to try and make history. That is effing amazing.

Besides, it will be a great story to look back on a year from now, when we are all sitting on our yacht feeling good and money is in the bank and laugh about Chris having his bank card declined when trying to buy a comic book. Seriously. It was a Superman comic book. ;)

Going for broke

SERIOUSLY

Well, I guess it’s one of those rites of passage that all startups go through, so we’re just hitting this point early (so that means it’s only up from here, right?).

Yep, today my checking account was overdrawn $47.99. And I’ve got about $500 left to my name. And sure, there’s credit, but that’s not really a legitimate strategy for business solvency.

The good news is that we’ve just nearly hit our monthly quota for the amount of work we need to be doing (and getting paid for) in order to pay the rent, buy food and do, y’know, basic things to survive in this civilization of ours. (And we’re even starting to turn some work away).

So I’m not too worried, but I don’t really remember being this broke before. It’s all good though; I don’t really do good work until I’m up against a wall, and then I get real creative. So given that we’re here and I’m at financial Ground Zero, as they say, here goes nothing.

If we have to, we’ll fail early, fail often, and fail cheaply. It’s really the only way to guarentee long term success. Right?

Clarification: This post is only about my personal finances as opposed to Citizen Agency, LLC’s…! We’ve got an accountant and there’s good money in the bank — we just haven’t hit first payroll yet; I’m primarily discussing the personal realities that anyone starting a new business will invariably face and for me, what’s it’s like, after months of travel, of event planning, of T-shirt purchasing and the like, to realize — whoa! hey now, time to get real about this business thing of yours and start generating an income!

Hankering for Harvest

So, we’ve entered the Harvest New Founders Program to win one free year of Harvest. We’re pretty excited, because Harvest is a nice looking business tool (we’ve already subscribed based on our testing out of it)…and it isn’t like we are so broke that we can’t afford to pay the monthly fee…we just love the idea of the contest and like winning! And, we really really <3 the idea that Harvest is supporting new businesses like this. From their website:

To help companies get on their feet, The Harvest New Founders Program is giving away one year’s subscription of Harvest time tracking service to a new company each month.

So, what is Harvest?

Basically, it’s time tracking for businesses. Agencies need this stuff. We need to know how much time we are spending on the business, each client, certain tasks, etc. so we can become more efficient and, you know, bill stuff. We’ll also be able to figure out our own personal inefficiencies.

Chris futzes.

I’m going to make a category for him that says, “Futzing” - which includes stuff like checking his Flickr comments, IMing about general stuff, playing around with new apps…these are totally valuable tasks. They are what builds the basis for his connections to community and keeps that brilliant brain of his going. However, if he is futzing more than doing client work, he’ll have to discipline himself a bit more so we don’t fall behind schedules.
Me, I drift.

I get going down a path and then I get absorbed in topics for too long. I love looking too deeply at stuff. Once again, this is very good because I get to really get into a subject and start to understand context and really care. Not so good if I get distracted from the task at hand. I’m making a category for myself called, “Drift”.

We’ll have to see what Ben’s ‘thing’ is.

Anyways, we all know that time tracking is essential, that’s why we need to use something like Harvest to keep us all in line. Here is our submission:

It goes back to high school…or at least it does for Chris. For me, it goes back to, geez, I can’t remember when. But at some point we both had this crazy idea that we could make a living by teaching others to run more ethical businesses. To care about people. To give a damn about changing the world.

I know, it’s nuts.

But then somehow, across countries and all sorts of barriers, we found one another. Chris and I, I mean. We met, fell in love and had this epiphany that we were going to change the world together. And that was all that mattered. And really, that is where it all started for us…

Both of us were working at startups. Me, at Riya. Chris, at Flock. We blogged. We had funny ideas about stuff. We would never compromise our ideals. And, really, that is what led both of us to leave our respective employers and strike out on our own.

That is when Citizen Agency was born. The name came to us in an easy whirlwind. Instantly, we knew that is who we are. And then Ben came to us in that same easy whirlwind. The third Citizen Agent, who we had met and plotted with in French cafes last December, who had left the BBC because he was darn-well ready to. He was born to be a Citizen, too.

We formed what will be known as “Whatever happened to Citizen Agency?” just over a month ago. We really loved the idea of Harvest (design, layout, features, etc.) from the beginning. Thought we’d take a swing at your little contest (quite nice btw). Love that you are supporting new founders. That rocks.

So, we are Tara Hunt, Chris Messina and Ben Metcalfe and we are Citizen Agents. We do cool stuff for pay and that is great, ’cause it looks as though people are wanting to pay us.

And we hope you pick us, too.

So…wish us luck! If Harvest works out well, we’ll be talking about it here.

Legitimacy all around

I'm Legit!

Yep. :) CA is legit…and so is Tara…

Annnnd…. then we were legit

Look ma, I have a company!

So we’re already showing up in California’s Business Listings and just now, after an excruciatingly annoying series of false-starts over on the IRS’ site, Citizen Agency now has an official Employer Identification Number (aka EIN) — which apparently is like a Social Security Number for corporations — since, as we’ve now achieved Corporate Personhood, the government needs to barcode us so that it can tax us.

Ah well, at least we’re officially setup and on our way — still have some final details to work out, but this painful birthing process seems just about complete. I’ve never given birth to a real person (and probably never will), but this birthing of a corporate person, well, makes me feel a lot more rosey towards test-tube incorporation. At least we had an excellent mid-wife to guide us through the natural process.

$8 billion later, and the IRS still sucks

APPLYING FOR AN EIN

< rant>

Ok, so I made up that number. But it seems like a reasonable figure given that it’s the IRS. And that they handle all the tax money that comes in at tax time. I mean, it’s not like it’s a small chunk of change or anything.

But listen, here I am, struggling to wade through the piles of forms that I need to fill out to create my very own corporation and then I hit the Employer Identification Number (aka EIN) application. Whoa fella. What the heck is this thing?

Apparently it’s an HTMLized form… that looks identical to the print version. Complete with styleized inputs that look like “write-in” fields. Okkkkaaaayyy…..

So I can get over the interface, but the things that they left in, well, they just don’t make sense. For example, when I choose the Corporation entity, you ask me to “enter form number to be filed”. Like I have any effing clue?! Look, you’re the ones who know what forms I need to fill in — this is your system. And ok, while running a business may not be an entitlement that I should consider guarenteed, you could at least give me some clue as to what you’re looking for.

So ok, you could remedy that with a hyperlink. It’s the thing at the end that proves to me that you’re wasting our tax dollars: when you ask me to “sign” the document, you ask me to “TYPE OR PRINT CLEARLY”. Are you completely out of your mind?? Do you think I’m on a tablet or something? What is this “printing” that you speak of? Ok, let’s face it: you’ve just lost all credibility.

BUT, if you had any credibility left whatsoever, you would have damned yourself to eternal Web One Point Oh status with your antiquated browser requirements (do I hear the Internet Antique Roadshow coming around the bend? I think so!) Yeah, and if that weren’t the most annoying thing ever, the fact that after seven attempts, I couldn’t get a successful submission through your system proves what a boondoggle spending any money on the IRS IT infrastructure was.

Tomorrow, I’m going to print out this damn form and fax it to you.

Crap.

If only I had a printer.

< /rant>

Holy Headspinning, Batman, This Bidness Stuff is Hard

No really.

It’s not a matter of just getting a piece of paper and calling yourself a business. There is work involved in this stuff (beyond the work you have to do to get clients and then make them happy by delivering).

But then, again, we never do it the easy way. Add Canadian immigrant to new business to really really tight timeline to ramping up a totally bootstrapped (let’s call it sandalstrapped) business. No money. No documentation. Not allowed to work. Etc. ;)

We decided to book this trip to Calgary this weekend earlier this month so that I may get a new work visa - then we booked about a gazillion things throughout the month. Fast forward to about a day and a half before we leave and find out we need SO much more than just the incorporation stuff and a few signed contracts…hit the panic button and call our new lawyer (who rocks) to bail us out.

We are convinced that Paul Bertoni is an angel sent from heaven. He is walking us through this painful, confusing process to make it far less painful and/or confusing.

I think we are insane. If we get through this, we’ll tell you the story so you can learn to never ever ever be as crazy as us.

Ben Metcalfe joins founding team at Citizen Agency

The Citizen Agency is pleased to announce that Ben Metcalfe will be joining co-founders Tara Hunt and Chris Messina as the third member of the Citizen Agency.

Ben, who until last month worked for the BBC in London, will be working in the position of “Grassroots Architect & CTO” (or as we refer to it, Citizen Technical Officer).

Ben will advise CA’s clients on the execution of developer networks and similar strategies as grassroots channels for innovation, technical development and specialist marketing. He will also offer general product development advice and create technical road-maps and implementation plans.

Additionally, Ben will also be creating the Citizen Agency Developer Network – a vendor-neutral platform that will provide several resources the mash-up community. These include a centralized, community maintained, repository of publicly available APIs, and collaboration tools to facilitate the remote development of projects between community members.

Ben has a track record in this field, having co-founded and ran the award winning and highly regarded backstage.bbc.co.uk developer network for the BBC. He has also advised the BBC on matters ranging from blogging and social software through to RSS/web services and standards compliant web development.

During a total of six years at the BBC, Ben has worked on numerous high-profile websites including the relaunch of the BBC News Website, the BBC News and Sport AV Player and the BBC Blog Network.

Ben will be initially working out of London but transferring to San Francisco by the end of the summer.

Citizen Update

It has been the craziest of weeks…or was there two weeks? I’m not sure and my head is slightly spinning.

First of all, Chris incorporated Citizen Agency. Then we had a crazy couple of weeks, meeting with interested parties and potential clients and people who just wanted to figure out what the heck we were up to.

In the meantime, we volunteered to help throw the Microformats One Year Anniversary, we ran a Mashpit, I moderated a marketing workshop at Supernova, we organized and ran a whole weekend of BarCamping in San Francisco, traveled to Seattle to participate in and present at Gnomedex…amongst a few other gigs here and there.

Oh…and then there was that whole signing on of a couple of clients that we really look forward to working with (tba).

Not to mention finishing our gorgeous new logo and some patterns that we are going to really turn into our ‘marks’. I dunno…I like ‘em. All of these designs came from a collaborative effort from our team and from some awesome help from the brilliant team of Emily and Max at Ideacodes (who are really busy, but gave us some great ideas on direction).
And we have another big announcement…but I want to wait until the other party involved gets over his jetlag and is available to respond. :)

Today, Chris and I are sitting in a coffee shop in Seattle, working on our website and catching up on life. I look forward to us traveling up to Calgary next weekend to visit my parents, then switch my TN1 over to show me working for Citizen Agency! I’m a little scared, but I think we have all of the paperwork in place.

Citizen Agency’s blog is now self-hosted. Stay tuned for an update on the website and a more clear message, vision and overall picture of who we are and where we are going.

Thanks, everyone, for your support!